Hao Chen; Haitao Chen*. Understanding the relationship between online self-image expression and purchase intention in SNS games: A moderated mediation investigation[J]. Computers in Human Behavior, 2020, 112: 106477.
Release Time:2026-06-15
Hits:
- Date:
- 2026-06-15
- Title of Paper:
- Hao Chen; Haitao Chen*. Understanding the relationship between online self-image expression and purchase intention in SNS games: A moderated mediation investigation[J]. Computers in Human Behavior, 2020, 112: 106477.
- Translation or Not:
- No
- Prev One:Hao Chen; Haitao Chen*. The role of social network sites on the relationship between game users and developers: an evolutionary game analysis of virtual goods[J]. Information Technology & Management, 2021, 22(02), 67–81.
- Next One:Hao Chen; Haitao Chen*. Gift giving via social network services: the case of a WeChat mini-program used in China[J]. Data Technologies & Applications, 2020, 54(04): 481-502.

