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Hao Chen; Shuaikang Hao*. Dollar or percentage? The effect of reward presentation on referral likelihood[J]. Asia Pacific Journal of Marketing and Logistics, 2024, 36(06):1504-1519.

发布时间:2026-06-15
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发布时间:
2026-06-15
论文名称:
Hao Chen; Shuaikang Hao*. Dollar or percentage? The effect of reward presentation on referral likelihood[J]. Asia Pacific Journal of Marketing and Logistics, 2024, 36(06):1504-1519.
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